Branding Creative Brief

How are you supposed to get clients without a portfolio? And… how are you supposed to build a portfolio without clients?

Say hello to our high-quality practice design briefs—detailed, inspiring, and industry standard. If you're self taught or studied online, your practice projects likely don't have the rigor and depth that emulate the real client work that freelancers have to deal with on a daily basis. Our briefs are modeled after real work with real clients.

Who needs this:

• Early-stage freelancers who want to build a portfolio that attracts their ideal branding clients
• Creative entrepreneurs ready to position themselves as problem-solvers, increase their strategic service-offerings, and land higher-paying clients.

What’s included:

• Client's background along with their mission, vision, and values
• Target audience summary
• Detailed list of deliverables outlining requirements for basic brand strategy, visual identity, and supporting communications collateral
• Bonus deliverables so you can customize the project to align with your niche and service offerings
• Time-frame and sample daily work plan to keep you on track

This brief outlines a comprehensive branding project for an online-learning platform focused on emerging technologies. It’s modeled from real-world projects and covers the range of deliverables you need to build a killer design case study and expand your service offerings beyond basic logos.